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Benefit from the 2008 Beijing Olympic Games marketing campaign, nike air max company showed good growth momentum, in China's domestic sales more than the first time adidas. But that is, from then on, Nike started a huge strategic transformation. The transformation of many brands including layout, to the outdoor, table tennis, badminton and sports fashion fields expansion, badminton is determined as the core of the Nike category.

In fact the nike air max 95 company famous, is by the 1990 s successful sponsor Beijing Asian games, thus become a household name in China's sports product enterprises. Actually, in a certain way, Nike also is to rely on the Beijing Olympic Games achieved a major breakthrough. The opening ceremony of the Olympics in Beijing, the chairman Mr. Li Ning lit the torch for the Beijing Olympic Games torch Lord, has greatly improved the Nike brand value and visibility.

Like to take this opportunity to show that this is different from other nike running shoes brand of the unique brand of brand assets.In addition, China is short of call loud the professional sports events,http://www.cheapnikeairmaxusaz.com/ and at the same time China on the participation of the extent of the sport is not high, this is largely restricted the China sporting goods consumption and ascension. It's Nike enterprise in Olympic marketing on the questions about focus on.

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