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Can say in this field after the positioning strategy, as an industry leading brand, nike air max 90 was of vital importance to the pass, there is no need to take such a big risk, to deviate from one's purchase base, this is far from the days of Nike as follow brand, can easily change their position and image to please consumers. Nike from the industry perspective, leading enterprises are often the most need to do is to increase steadily, any radical result only then two kind of possibilities, either position is not protected, or position forever, but even without radical innovation, enterprise Nike is the two road, at least not to suffer a big.

cheap nike air max industry leaders in the repositioning of the time, eventually going to or enhance appeal,http://www.nikeairmaxuk2012k.com/ rather than to win a new class of preferences. Obviously, Nike go is that most should not walk the road, abandoned after the 70 main sectors of the market according to abandon the purchase, after 80 elite brand appeal, jump directly to the non-mainstream classes, destined for the Nike brand operation lack core wide recognition, so the new fixed position and appeal launched by one, by the society in various sectors of the accused.

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